Very Unique Veterans Entrepreneurs Branding Workshop Aboard Battleship New Jersey
A unique business workshop is coming to one of New Jersey’s most iconic landmarks, offering veteran entrepreneurs a chance to sharpen their brand strategy while stepping inside history.
On Saturday, April 25, the Battleship New Jersey Museum and Memorial will host a one-day “branding intensive” designed specifically for veteran business owners. The event will take place aboard the historic battleship, docked along the Camden Waterfront directly across from Philadelphia.
The workshop will be held inside the ship’s Officer’s Wardroom and led by Cate Hollowitsch, a seasoned executive and marketing strategist with years of experience helping organizations overcome growth challenges.
Hollowitsch brings a unique background to the program. As the daughter of an Army veteran and the spouse of an Air Force veteran, she has a strong personal connection to the military community. Professionally, she is known for helping leadership teams break through decision bottlenecks, align strategy, and execute more effectively. Her work often focuses on turning complex business challenges into clear, actionable decisions.
For this event, the focus is squarely on veteran entrepreneurs looking to grow and refine their businesses.
Attendees can expect hands-on guidance in improving productivity, developing targeted marketing campaigns, and creating more efficient workplace systems. The format is designed to be interactive, giving participants practical tools they can apply immediately.

Very Unique Veterans Entrepreneurs Branding Workshop Aboard Battleship New Jersey
But this isn’t just another conference room seminar.
Participants will also get a guided tour of the Battleship New Jersey, hear directly from a ship officer about its storied history, and enjoy both breakfast and lunch onboard.
For those looking for a deeper experience, there’s an optional overnight stay available the night before the workshop on Friday, April 24.

The workshop itself is priced at $495 and is limited to just 30 participants, keeping the experience focused and personalized. The overnight add-on is available for an additional $100.
The event is organized under the concept of “Relevents,” a name that blends “relevant” and “events,” emphasizing meaningful, intentional experiences that drive real business outcomes. The branding draws on the symbolism of a hummingbird, representing precision, agility, and the ability to pause before moving forward with purpose.

More details on the Battleship New Jersey and its public tours, overnight programs, and events can be found through the museum’s official website or by calling 866-877-6262.
Registration for the workshop is available online.
