Pappagallo Announces Closure After 23 Years on Asbury Avenue
Ocean City is saying goodbye to one of its cherished businesses, as Pappagallo, located at 744 Asbury Avenue, has announced its permanent closure after 23 wonderful years.
Owned by April Scannell, the boutique has been a staple of Ocean City’s shopping scene, offering a unique selection of clothing, accessories, and gifts that captured the hearts of locals and visitors alike.
Pappagallo Announces Closure After 23 Years on Asbury Avenue
In a heartfelt message shared on social media this morning, Scannell expressed her deep gratitude for the community’s support over the years.
“After over 23 wonderful years in Ocean City on Asbury Avenue, it is with a heavy heart that I announce the permanent closing of Pappagallo,” Scannell wrote. “I am incredibly grateful for the support and love you’ve shown us throughout the years. As I look forward to pursuing new opportunities, I want to thank each of you for being part of our journey.”
To show her appreciation, Pappagallo is offering a 50% off storewide sale as a farewell gesture to loyal customers, encouraging them to stop by one last time and find something special.
The news of Pappagallo’s closing has touched many, with longtime customers taking to social media to express their love and memories of the store.
One customer, Maryellen Everly Pellegrino, shared, “Your store has brought a lot of joy to women of a certain age and style in Ocean City… It is one of the last standing classic boutiques, and you will be greatly missed.”
Another loyal customer, Kaitlin Rowley Torok, expressed her sadness: “Aw!! I will miss seeing your smiling face at your beautiful store! So many memories!! All my love and best wishes on your next adventure!”
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For over two decades, Pappagallo has been more than just a store—it has been a place where the Ocean City community could find style, friendship, and a sense of belonging.
With its welcoming atmosphere and dedicated service, Pappagallo became a beloved part of life on Asbury Avenue.
While the store’s closure marks the end of an era, the impact it has had on its customers will be long-lasting.
As Scannell looks toward new opportunities, she leaves behind a legacy of fond memories and loyal patrons who will miss both the store and her friendly presence.
Residents and visitors are invited to take part in the final sale, reflect on the shop’s 23-year history, and say goodbye to a local treasure.
Though Pappagallo is closing its doors, its influence will remain woven into the fabric of the community it served for so many years.